Rewire or Retire

Rewire or Retire

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Rewire or Retire

If you buy one book about AI, this should be it. As leaders we must strive to stay relevant, and this book is a shortcut to increasing yourknlwegde, your leadership impact and your future career. A simply brilliant book
~ Marco Wiren, CFO of Nokia and NED at Nesté

Is the AI wave hitting your business just a passing shower, or are they the first signs of “Storm AI”? Too many leaders are treating AI disruption like a minor flood, stacking tactical sandbags when they should be fundamentally reimagining their strategic ground.

This is not another book about AI technology—it’s a wake-up call for leaders facing AI-driven disruption. We target a critical gap: many successful executives lack ‘dQ’ (Digital Intelligence)—the ability to leverage AI, cyber, and digital technologies to drive growth.

Past success can be your biggest liability in the AI era. Leaders must confront fundamental questions: What does winning look like in an AI-driven future? How do you move beyond endless efficiency programs to create genuine growth? Is your AI strategy in the right hands, and if not, how do you establish proper governance? Leaders need to grapple with AI’s profound implications for ethics, sustainability, and diversity—how will AI reshape not just operations, but the future of work? How do you ensure AI deployment aligns with your values while different roles and departments show varying levels of readiness and resistance?

The book follows a clear path:

  • Reality: We cut through AI myths to present real-world impacts and introduce the concept of digital intelligence (dQ). Understanding your organization’s digital readiness is crucial for navigating this transformation.
  • Rethink: We tackle the thorny challenges of AI adoption—from ethical implications to workforce transformation. Different roles will experience AI differently, and leaders must prepare for this varied landscape of change.
  • Rewire: We provide a practical framework for leaders to ‘rewire’ themselves for the AI age, ensuring they can guide their organizations through this fundamental shift while maintaining human values at the core.

Leaders face a stark choice: Rewire or become irrelevant. Rewiring demands humility—learning to ask better questions rather than having all the answers. Even those choosing not to lead AI initiatives must understand enough to provide meaningful oversight and ensure their organizations thrive in this new era.

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